“WEOPENUPNEWWAYSTOEXPERIENCE
ARTBYINVITINGCOLLECTORS,ARTISTSAND
COLLABORATORS INTO A RELAXED SPACE”
Q
Whatisthegreatest
sacrificeyou’vemade?
Neverbeingabletoswitchoff.But
theupsideis thatit doesn’tfeellike
a job;it’sbecomemylifeandpassion.
Fora longtimeI wasrunning
PartnershipEditionsalongsidea
full-timejobwithanartdealer.
WhenI finallytooktheleap,I
couldn’tbelieveI’dputoffstarting
my own business for so long.
Q
Andyourproudest
achievement?
Watchingfourofourfemaleartists
discusstheissueofthefemalegaze
- reclaimingthefemalenudeas
somethingempoweredratherthan
objectifiedintheirwork– infrontof
a thoroughlytransfixedaudienceof
150 people at the Royal Academy.
Q
Howdoyouchoose
yourartists?
I amdrawntothosewhocan
combinetechnicalskill,engaging
narrativeandaestheticimmediacy.
I thinkthemainthingthatI am
attractedtois artistswhohavea clear
andauthenticstyle.Whenanartist’s
styleis recognisableastheirown,I
thinkit demonstratestheyaredoing
something unique and exciting.
Q
Howdoyoufindtheartists?
I spendhourstrawling
throughInstagram,findingmyself
downrabbitholes.Instagramis a
great way to understand an artist’s
process,astheyoftenpostvideoclips
andimagesoftheirstudios.Degree
showsareanothergreatresource.
Artistsoftenintroducemetoother
artists’workandI alsogetabout
10 applications a day to consider.
Q
Whatisthemostyou’ve
spentona pieceofart?
Justunder£1,000,butmost
ofthepiecesI ownare between
£200 and £600.
Q
Andyourbiggest
extravagance?
Artbooks– abouteverythingfrom
thefemalenudeandmodernBritish
art to Matisse and Egon Schiele.
Q
What’snext?
We’relaunchinga newsection
- TheCollector– onthewebsiteto
showcaseunique,originalworksfor
clientslookingformoresubstantial
piecesfortheircollection.Each
artworkis accompaniedbynarratives
exploringtheinspirationand
influencesbehindtheartist’swork,
providinginsightintothecreative
processaswellastheintricaciesof
thepiecesthemselves.Theworkcan
beviewedbyappointmentinthe
artist’sstudio,withthePartnership
Editionsteamofferingadvice
onselectingartandcuratinga
collection.Wealsohavetwonew
artistsjoiningusinSeptember:
CharlotteEdeyandLucyAuge.
■partnershipeditions.com
Q
Canyoutellusa little about
yourbackground?
I workedatChristie’sstraightfrom
universityandthenjoinedThe
AuctionRoom.Twoyearsago,
I foundedPartnershipEditions,
anonlineplatformofattainable
limited-editionpieces,witha mission
totakeartbeyondthetraditional
gallerysettingandintosupperclubs,
pop-ups, talks and workshops.
Q
Howwouldyousum
upyourbusiness?
Curatedaffordableartforall.We
aimtounearthaccessiblypriced
originalartworkbysomeoftoday’s
mosttalentedemergingartists.
PartnershipEditionsis essentially
a springboardforanyonelookingto
startorenhancetheirartcollection.
Sincewebeganin2017,thebusiness
hasevolvedandwenowdealwith
editionsandoriginals.Aswellas
promotingthe 19 artistswhosework
is soldthroughtheplatform,we
representa smallnumberofartists,
helpingtopropeltheirpersonal
growth.Wealsoopenupnewwaysto
experienceartbyavoidingwhatcan
beanintimidatinggallerysetting.
Wehostpaneldiscussions,artist-run
life-drawingeventsandsupperclubs
thatinvitecollectors,artistsand
collaborators into a relaxed space.
Q
Whatwasyour
light-bulbmoment?
Whenfriendsstartedaskingfor
adviceaboutwheretogotobuytheir
firstgrown-uppieceofart,butthere
wasn’tanywhereI couldrecommend.
I realisedtherewasa gapinthe
marketforsellingarttopeoplelike
me,whowantit intheirhomesrather
FE ATUREthan as investment pieces in a vault.
FIONA
MCCARTHY
AND
LAURA
VINDEN
PHOTOGRAPHS
HARRY CROWDER; ALICIA WAITE
LIFESTYLE
HOMESANDGARDENS.COM 21