2019/20 JEWELS & TIME 69(^) CHOO YILIN ATELIER
Known for its modern use of jade and
heritage-inspired collections, Choo Yilin,
who is also a 2019 Generation T honouree, is
also one of the more prominent young local
jewellers. While its popular Peranakan-motif
jewellery has practically become its icon,
that’s defi nitely not all it has to offer. The
brand also produces bespoke pieces and has
even been commissioned to design jewellery
for famous women such as American
actress Amanda Seyfried and tennis stars
Maria Sharapova and Serena Williams.
(^) GIOIA FINE JEWELLERY
Think bespoke jewellery is out of most
people’s reach? Not necessarily. Gioia
specialises in customising one-of-a-kind
pieces at reasonable prices, while ensuring
that every creation that it produces is
of the best possible quality. The young
entrepreneurs behind the brand, Cheryl
Woon and Clarence Yee, are also avid gem
collectors, and make sharing their knowledge
of gemology a personal mission. Which is
why they have remained faithful to their
design philosophy—each of their pieces must
be designed not just to serve the customer’s
needs, but also in a way that complements
the natural beauty of the gemstones that
it carries.