Aurora
Labs
In 2017, some 15 million
vehicles were recalled
worldwide over software
glitches. This startup
has developed “self-
healing software” that
uses machine-learning
algorithms to fix bugs
in cars’ systems. The
product is still in pilot, but
it already has customers
among German and
South Korean car makers.
auroralabs.com
Zebra
Medical Vision
Launched in 2014 by
Elad Benjamin, Eyal
Toledano and Eyal Gura,
Zebra Medical Vision is
an AI platform that can
accurately interpret
medical scans, detect
anomalies and provide a
diagnosis. It has recently
raised $30 million and
received FDA clearance
for its chest X-ray triage
product, HealthPNX.
zebra-med.com
Upstream
Security
Founded in 2017 by
Yoav Levy and Yonatan
Appel, Upstream
Security promises to
protect current and
future vehicles, such as
autonomous cars. The
startup sends alerts if
something seems wrong,
such as a potential
cyberattack. Its founders
were inspired by the
2015 Jeep Cherokee hack.
upstream.auto
Arbe Robotics
Originally focused on
developing radar sensors
for the robotics and
drone industries, Arbe
has built a 4D ultra-
high-resolution imaging
radar for autonomous
cars. Arbe has started
shipping beta products to
customers, and expects
to be delivering to car
companies by the end of
- arberobotics.com
Giv ingWay
An online marketplace,
GivingWay is a free
social platform where
volunteers, donors and
non-profit organisations
can connect to work
towards a cause – be it
healthcare, education
or the environment. To
avoid fees, GivingWay
does not work with third-
party intermediaries.
givingway.com
Gloat
Formerly known as
Workey, Gloat’s app
is similar to Tinder –
except here, jobseekers
anonymously enter data
and are matched with
potential employers who
see no references to
race, gender, ethnicity or
socio-economic status.
More than 300 firms use
Gloat, including WeWork,
Oracle and Dell. gloat.com
Deep Instinct
The startup says it has
created the world’s first
deep-learning framework
that has been purposely
built for cybersecurity:
an artificial neural
network designed
to anticipate, detect
and prevent hacking
attacks in real time,
on any mobile device
or operating system.
deepinstinct.com
Boom25
Launched in 2017 by
Giora Mandel, Boom25
gameifies online
shopping. Typically,
shoppers on cashback
sites get a percentage
back from whatever they
buy; Boom25 offers the
25th customer a full
refund. It currently works
with about 700 retailers,
including M&S, Boohoo
and Argos. boom25.com
JoyTunes
JoyTunes aims to
make learning to play
an instrument more
enjoyable via apps such
as Piano Dust Buster, a
gameified introduction to
piano. Co-founder Yuval
Kaminka got the idea
after seeing his nephew
play video games while
avoiding music lessons
- so he decided to make
learning fun. joytunes.com
AppsFlyer
AppsFlyer allows
app developers and
marketers to measure
the effectiveness of their
mobile advertising spend
without selling data to
a third party. Users can
track everything from
QR codes to emails, and
clients include Facebook,
Google, eBay, Coca-Cola,
adidas, NBCUniversal and
Hyundai. appsflyer.com
Tel Aviv is the city with the highest number of startups per capita in
the world, according to the 2018 Global Startup Ecosystem report – more
than 6,000, of which 18 are unicorns. The city’s tech cluster is home to
more than 100 VC funds, plus accelerators and coworking hubs. “Tel Aviv is
transitioning from startup nation to scale-up nation,” says Eyal Gura,
co-founder of Zebra Medical Vision. Amit Gilon, an investor at Kaedan
Capital VC fund, agrees, adding that B2C startups are flourishing in Israel.
WHERE TO STAY
The Norman, 23-25 Nachmani Street, 6579441
If you’re looking to bump into a Tel Aviv unicorn
founder, try the bar in this world-class 1920s boutique
hotel – it’s as expensive as it is beautiful.
T E L AVIV
096
TEL AVIV
BY KATIA MOSKVITCH 32.0853° N, 34.7818° E
09-19-SUstartup02.indd 98 11/07/2019 11:46