August 5, 2019 BARRON’S 25
To watch Mandell’s Morgan Stanley Minute on
“Managing Wealth With Purpose,” go to morganstanley.com/wealth-purpose.
*Source: Forbes: “The Millennial Wealth Transfer,” August 28, 2018
© 2019 Morgan Stanley Smith Barney LLC. Member SIPC. CRC 2656144 08/19
The future poses many questions as millennials
stand to inherit a whopping $30 trillion* over
the next 30 years—the largest wealth transfer
we’ve ever seen. Most notable is how this
entrepreneurial generation is choosing to invest
both their created and inherited wealth as forces
for good. By aligning with like-minded organizations
that are sustainable and philanthropic, and demanding
improved transparency around impact, millennials
are paving a worthier way for future investors.
HOW WILL THE NEXT GENERATION
CHANGE THE FACE OF PHILANTHROPY?
IAMMANDELL CRAWLEY
Head of Private Wealth Management