How to Write Newsletters That Get Opened Read and Clicked

How to Write Newsletters That Get Opened, Read and Clicked How to Write Newsletters That Get Opened, Read and Clicked

Remember that disengaged subscribers are often just too busy

to open your emails, so avoid inadvertently triggering their “this

is spam” instinct by sending them just one sales email, not the

whole campaign

Make sales emails dependent on newsletter clicks: only send an

offer   to  subscribers who’ve  actively    engaged with    your    emails

From Lines

Would you open email from someone you didn’t know? The risk of
opening spam that will set off a trigger of follow-up emails and any
number of other hassles – from stolen identities to screen pop-ups
– is too great for most people. And that’s why your From line is so

important for opens.