The Four

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Apple Inc., Form 10-K for the Period Ending September 24, 2016 (filed October
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http://files.shareholder.com/downloads/AAPL/4635343320x0x913905/66363059-
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Smuts, G. L. Lion (Johannesburg: Macmillan South Africa: 1982), 231.

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Kaplan, David. “For Retail, ‘Bricks’ Still Overwhelm ‘Clicks’ As More Than 90
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Fleming, Sam, and Shawn Donnan. “America’s Middle-class Meltdown: Core
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https://www.ft.com/content/98ce14ee-99a6-11e5-95c7-
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Gates, Dominic. “Amazon lines up fleet of Boeing jets to build its own air-cargo
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Rao, Leena. “Amazon to Roll Out a Fleet of Branded Trailer Trucks.” Fortune.
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Stibbe, Matthew. “Google’s Next Cloud Product: Google Blimps to Bring
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Weise, Elizabeth. “Microsoft, Facebook to lay massive undersea cable.” USA
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“The Nokia effect.” Economist. August 25, 2012.
http://www.economist.com/node/21560867.

Downie, Ryan. “Behind Nokia’s 70% Drop in 10 Years (NOK).” Investopedia.