Scootering – August 2019

Spezial

Sole Racer

One man’spassion for Lambretta scooters and Adidas trainers is

skilfully and passionately combined to

avery high standard

,resulting

in this stunning scooter... Sole Racer.

W

henitcomestobuildingacustom

scooter,findinginspirationfora

themecancomefromalmostany

aspectoflife.Bigbrandsare

oftenusedinmotorsport...booze,

fagsandoilbrandsprobablybeingthemostwell

knowninclassicmotorsportcircles.Thebrandin

questionhere,however,isAdidas...anditseemsto

havelimitlessoptionswhenthecompany’s,now

diverse,rangeofproductsisconsidered.The

DasslerBrothersShoeFactorywasoperatedby

AdolfandRudolfDassler,whocamefromafamily

ofshoemakers.Afterafall-outbetweenthe

brothers,RudolphwentontofoundthePuma

brand,whilstAdi-DasslerformedAdidas.The

company’sfootweariswidelyrenownedforits

iconicthree-stripedesign.Theworldofsports

footwearhasalwaysbeenafiercelycompetitiveone

andgettingnoticedisnotthateasy,buttheunique

‘three-stripe’designisidentifiablearoundtheworld

asbelongingtoAdidas.

AsAdidashavedevelopedtheirbrandovertime,

limitededitiondesignswhichharkbacktotheir

earlysuccesseshavebeenreleasedfromtimeto

timewiththeintentiontoboostsales.

OnesuchofferingistheAdidasSpezial.Asthe

companyhighlights,theideaofthiscollectionisto

takethehistoryoftheirclassicdesignandre-work

itforthe 21 stcentury.Theemphasisistocreatea

newlook,basedonanolddesign,whilstnot

forgettingtheirhistory.

Customhotbed

EversinceColinWesterfield'sventureintotheworld

ofscooterswaybackintheearly 1980 s,hehas

alwayshadasoftspotfortheLambrettaGrand