Idealog – July 26, 2019

(lily) #1

Idealog.co.nz | The Transformation Issue


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or most local businesses, the big technology
changes that are already beginning to transform
industries around the world, from automation,
robotics and machine learning, to drones,
autonomous vehicles and the internet of things,
were fairly low on the register.
In reality, though, their effects are already
being felt in New Zealand, and according to MYOB
country manager Ingrid Cronin-Knight, businesses will see
fundamental change in the next two decades.
“In ten to twenty years’ time, the basics of business
will be the same. A business will still be designed to serve
a customer, you’ll need to balance the books to ensure you
have enough cashflow to cover expenses, and keep records
of what you do.
Everything else – how you find and interact with that
customer, the products and services you sell them, how you
transact and even the nature of money – will all change.
Even with significant change so close, it’s not
surprising most business operators aren’t spending a lot of
time keeping up with the latest technology.
With so much to be across when you’re running a
business, unless it’s a real passion or they depend on it for
their business, the majority of business operators don’t
devote a lot of time to monitoring the trends that will affect
them, even in the next two or three years’ time.
However, a number of really transformative
technologies are probably already changing the way they
do business – it’s just that they are largely happening
‘under the hood’.
Artificial Intelligence (AI), in its current sense, is a
good example. As a technology provider, MYOB’s focus

When MYOB asked more than one thousand local small and medium-sized
business operators which of the big technology trends were likely to impact their
industry in the coming years, nearly a quarter (23 percent) were pinning their hopes
on a better internet connection. The next largest group – over 20 percent – predicted
their industry would remain unaffected by any kind of technological change.

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has been to introduce more automation in business
management and accounting software – to remove the
boring bits and improve the overall experience.
What that’s done is given business better insights to
enable them to make smarter decisions, including near

MYOB NZ country
manager Ingrid
Cronin-Knight.

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idealog/MYOB

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