Entrepreneur India – July 2019

JULY 2019 l ENTREPRENEUR l 35

RISHABH OSWAL, Executive

Director, Monte Carlo

THE ACTIVE

CLOTHING CATERER

B

usiness bug runs
deep in Rishabh
Oswal’s veins,
a third generation
entrepreneur.
He started his
entrepreneurial
journey while he was
still studying. “I was
into frozen yogurts
and gelatos. But after
meeting the big players
in the food industry,
I figured out that it

can never be as big a

business as what I can

do with Monte Carlo,’’

says Oswal.

He started with

his family’s denim

business, which was

looked after by his

father. One-and-a-half

years later, he joined

Monte Carlo. Currently,

Oswal is the Executive

Director of Monte

Carlo and the founder

of sports apparel

brand, Rock It.

Oswal says, “My

grandfather, dad and

uncle look after three

separate businesses.

So, when I had to

launch Rock It, I

only had to ask my

grandfather. To be

honest, my dad doesn’t

even know what I do

in my day-to-day work

life,” the young heir

giggles. “A few years

back, we changed

the outlook of the

business; instead

of being one brand

(i.e., Monte Carlo)

we wanted to make a

house of brands.” 80

per cent of the Oswal

group business is B2B,

Monte Carlo is their

only B2C business.

“We have started a

low-end brand under

the name of Cloak and

Decker. They are 20-25

per cent cheaper than

Monte Carlo,” adds

Oswal.

THE KNOWLEDGE

CONTAINER

DIVYA JAIN, CEO, Safeducate

I

n 2007, Divya

joined Safexpress,

India’s largest

logistics and supply

chain firm run by her

father-in-law, Pawan

Jain and husband,

Rubal Jain. She

spearheaded the

training division there.

When she realized the

lack of manpower and

skill gaps within the

logistics and supply

chain workforce,

Jain decided to

launch Safeducate.

Safeducate is India’s

premier supply chain

training company

offering vocational and

diploma courses.

Jain says setting

up a new business

was no easy ride. She

further confesses that

being a woman, it was

harder for her to make

a distinct identity for

herself. “India is still

very patriarchal. I made

sure I did my contract

deals on my own.

Never was my father-

in-law or husband

involved in any of

them,” says Jain. The

reason for the same,

she tells us, is that

people earlier would

think her to be the

mere face and the real

decision makers to be

the men in the family.

Jain worked

assiduously to be

taken seriously. “I

made sure that if there

is a problem, people

come up to me for a

solution,” she says.

Today, Safeducate has

set up 150 centres

across India and

trained more than

70,000 individuals.

WHAT’S NEXT?

Once Rock It takes off,

Oswal plans to expand

the family business by

venturing into footwear.

He also plans to launch

an ethnic wear brand

under the umbrella of

Oswal Group.

WINGS OF EDUCATION

>In 2015, Jain launched

the container school

programme, an initiative to

reach the masses.

>The container school

was inaugurated by Prime

Minister, Narendra Modi

>In 2016, she was felicitated

by Limca Book of Records

for her book, Horn Please:

Trucking in India.