Entrepreneur India – July 2019

Beyond Borders GIG ECONOMY

Participation of Gen Y in the gig economy continues to rise and organizations are

eagerly tapping into this pool of workers to hire more people off their balance sheets

What Millennials Want

THE GIG ECONOMY APPEALS TO MOST

MILLENNIALS AND GEN ZS

MIXED VIEWS ON BENEFITS

OF THE GIG ECONOMY

TOP 3 ATTRACTIONS

Would consider TOP 3 NEGATIVES

joining the gig

economy

To earn more

money/increase

my income

To earn more

money/increase

my income

To work the

hours I want to

work

To work the

hours I want to

work

To achieve

better work/life

balance

To achieve

better work/life

balance

MILLENNIALS (%)

GEN Zs (%)

84 81

58

39

53

36

41

30

45

29

37

27

32

28

59

% -

54

%^

:^ T

he^ g

ig^ e

cono

my is^ h

elping to^ s

upport (^) innovative
ways
of (^) m
eetin
g (^) c
ons
um
er
ne
ed
s
48
%^ -
44
%^ :
Gi
g^ wo
rkers
have^ a
better^ work/life^ balance (^) t
han th
ose
in (^) f
ull-
tim
e (^) j
ob
s
48
%^ -^
41 %
:^ G
ig^ wo
rkers^ ca
n earn^ as^ much (^) as (^) tho
se (^) in
full-
tim
e (^) jo
bs
60
%^ -^
48 %
:^ E
mploy
ers^ use^ gig^ workers (^) only t
o red
uce
(^) cos
ts
51
%^

-^5

0 %

:^ I

rreg

ular

and^ un

predictable^ hours (^) ma
ke (^) g
ig (^) w
ork
s (^) s
tre
ssf
ul
49
%

-^4

4 %

:^ T

he

em

ploy

men

t^ rights

of^ gig^ workers (^) ar
e no
t (^) re
spe
cte
d (^) o
r (^) p
ro
tec
te
d
MILLENNIALS (%)
Source: Deloitte
GEN Zs (%)