Spending on clothes
grew by 181 per cent
during 2010-18
Organized fashion retail
will reach an estimated
45 per cent by 2025
Sarees dominate the
ethnic wear market with
47 per cent share
Share of western wear
in women’s fashion will
increase to 35 per cent
by 2023
Growth in luxury
spending is 30 times
more in Tier II cities as
compared to Tier I cities
FAST FACTS
MARKET SHARE
ETHNIC WEAR
Men
Kids
3%
Women
87%
10%
OVERALL APPAREL
41% 21%
38%
Men
Women
Kids
WOMEN APPAREL
70%
30%
Ethnic wear
Western wear
MEN APPAREL
2%
Ethnic wear
Western wear
98%
JULY 2019 l ENTREPRENEUR l 79