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http://www.thebattlecreekshopper.com BATTLE CREEK SHOPPER NEWS Thursday, June 20, 2024 9

Dr. Timothy E. SpencerDr. Timothy E. Spencer

Local, leading edge,

Board Certified Neurosurgeon.

MINIMALLY INVASIVEMINIMALLY INVASIVE

SPINE SURGERYSPINE SURGERY

Small incision, faster recovery,

out of hospital within 24 hours.

— Minimally Invasive Treatments —— Minimally Invasive Treatments —

Complex Spinal Surgery, Malformations, Tumors,

Fractures, Degenerative Disk Disease,

Spinal Stenosis, SI Joint, etc.

Greater Michigan Spine & NeurosurgeryGreater Michigan Spine & Neurosurgery

Call for an appointment

Battle Creek Office

Phone (269) 841-4350 • Fax (269) 704-

Web: MichiganNeuroSpine.com

14250 Beadle Lake Rd., Suite 160

Battle Creek, MI 49014

Mount Pleasant Office

Phone (989) 214-2166 • Fax (989) 214-

600 W. Pickard Rd., Mount Pleasant, MI 48858

W.K. Kellogg Co. Chief Corporate Affairs Officer Stacy Flathau joined the

fundraising in which her company donated 10,000 boxes of cereal to be

sold for $2 each for the benefit of the United Way June 7. ( Shopper News photo

by Shelly Kehrle-Sulser)

Post Consumer Brands Technical Services Director Carl Berendsohn helped
to hand out the 10,000 boxes of Post cereal that day. (Shopper News photo by Shelly
Kehrle-Sulser)

Information Technology employee at W.K. Kellogg Co. Naveen Paul helped
his company hand out cereal to customers who could buy up to five boxes
from each company. (Shopper News photo by Shelly Kehrle-Sulser)

The Battle Creek Cereal Sale, co-

sponsored by Post Consumer Brands

and WK Kellogg Co. as part of the

recent National Cereal Festival,

raised $10,212 to benefit the Battle

Creek community through United

Way of South Central Michigan

(UWSCMI).

The two companies donated

10,000 boxes of their popular cereal

brands, from Fruity PEBBLESTM

to Kellogg’s Froot Loops® and

more, to the effort. Those products

were then offered for public sale at

reduced prices during the National

Cereal Festival on June 7, with

‘Cereal Sale’ collaboration raises $10K for United Way

WK Kellogg Co., Post Consumer Brands partner on Battle Creek Fundraiser

all proceeds going to UWSCMI.

Attendees bought nearly 5,000 boxes

of cereal. The remaining cereal was

donated to the South Michigan Food

Bank to support food-insecure fami-

lies in the Battle Creek area — an

especially crucial need during sum-

mer months when children don’t

have access to meals at school.

Chris Sargent, UWSCMI President

and Executive Officer, said the

unique collaboration between WK

Kellogg and Post — normally busi-

ness competitors — shows the power

of partnership in supporting the com-

munity.

“Individually, these companies

and their employees are long-time

supporters of United Way’s work in

the Battle Creek community,” said

Sargent. “For them to pool their

impact in this way sets a power-

ful standard for all of us. Coming

See CEREAL on 10