188 MOTIVATION AND BEHAVIOUR
When you have completed this chapter you should be able to:1 Explain, with examples, how individual behaviour patterns relate to health and
public health provision.
2 Outline a scientific approach to designing a behaviour change intervention
drawing upon the ‘intervention mapping’ framework and detailing key
intervention features.
3 Describe a series of process or mechanisms that may regulate individual
behaviour patterns including intra-personal, interpersonal, organizational and
community level processes drawing on the ‘social ecological’ model.
4 Discuss the role of organizational and community development in health
psychology practice.
5 Describe the two regulatory systems characterized by the ‘reflective impulsive
model’.
6 Articulate key questions that can be answered by elicitation research prior to
intervention design, with reference to the ‘information, motivation and
behavioural skills’ model.
7 Describe different types of skills that may be targeted in behaviour change
interventions.
8 Discuss when fear appeals may or may not be effective with reference to
protection motivation theory and illustrate the importance of carefully designed
theory-based materials.
9 Describe a variety of techniques that may be employed to alter impulsive
regulatory processes.
10 Illustrate how theoretical specification of regulatory processes facilitates
identification of change techniques and how techniques are tailored to target
populations and behaviour patterns using the intervention mapping procedures.
11 Discuss the importance of message source, delivery methods, facilitator
characteristics and facilitator competences in intervention mapping.
12 Explain what is meant by choice architecture and discuss the implications of
effective choice architecture engineering for government policy.
13 Explain the purpose of outcome, process and economic evaluations of
interventions.
14 Explain why detailed descriptions of interventions and active control groups are
needed and discuss available reporting guidelines, including the RE-AIM
model.
15 Apply and critically evaluate taxonomies of characteristics describing behaviour
change intervention content.
16 Explain and critically evaluate the use of meta-analyses to identify potentially
effective behaviour change intervention content.LEARNING OUTCOMES