Chapter 9 Learning and Conditioning 321
paintings by those same two artists, they have
been able to tell the difference between them!
Sometimes an animal or person learns to re-
spond to a stimulus only when some other stimu-
lus, called a discriminative stimulus, is present. The
discriminative stimulus signals whether a response,
if made, will pay off. In a Skinner box contain-
ing a pigeon, a light may serve as a discriminative
stimulus for pecking at a circle. When the light is
on, pecking brings a reward; when it is off, pecking
is futile. Human behavior is controlled by many
discriminative stimuli, both verbal (“Store hours
are 9 to 5”) and nonverbal (traffic lights, doorbells,
the ring of your cell phone, other people’s facial
expressions). Learning to respond correctly when
such stimuli are present allows us to get through
the day efficiently and to get along with others.
Learning on Schedule. LO 9.11 When a re-
sponse is first acquired, learning is usually most
rapid if the response is reinforced each time it
occurs; this procedure is called continuous rein-
forcement. However, once a response has become
reliable, it will be more resistant to extinction if it
is rewarded on an intermittent (partial) schedule of
reinforcement, which involves reinforcing only some
responses, not all of them. Skinner (1956) happened
on this fact when he ran short of food pellets for his
rats and was forced to deliver reinforcers less often.
(Not all scientific discoveries are planned.) On in-
termittent schedules, a reinforcer is delivered only
after a certain number of responses occur or after a
certain amount of time has passed since a response
was last reinforced; these patterns affect the rate,
form, and timing of behavior. (The details are be-
yond the scope of this book.)
stimulus generaliza-
tion In operant condi-
tioning, the tendency for
a response that has been
reinforced (or punished)
in the presence of one
stimulus to occur (or be
suppressed) in the pres-
ence of similar stimuli.
stimulus discrimina-
tion In operant condi-
tioning, the tendency of a
response to occur in the
presence of one stimulus
but not in the presence
of similar stimuli that
differ from it on some
dimension.
discriminative stimu-
lus A stimulus that
signals when a particular
response is likely to be
followed by a certain type
of consequence.
continuous reinforce-
ment A reinforcement
schedule in which a par-
ticular response is always
reinforced.
intermittent (partial)
schedule of reinforce-
ment A reinforcement
schedule in which a
particular response is
sometimes but not always
reinforced.
Extinction. In operant conditioning, as in clas-
sical conditioning, extinction is a procedure that
causes a previously learned response to stop. In op-
erant conditioning, however, extinction takes place
when the reinforcer that maintained the response
is withheld or is no longer available. At first, there
may be a spurt of responding, but then the re-
sponses gradually taper off and eventually cease.
Suppose you put a coin in a vending machine
and get nothing back. You may throw in another
coin, or perhaps even two, but then you will prob-
ably stop trying. The next day, you may put in yet
another coin, an example of spontaneous recovery.
Eventually, however, you will give up on that ma-
chine. Your response will have been extinguished.
Stimulus generalization and Discrim ina-
tion. In operant conditioning, as in classical,
stimulus generalization may occur. That is, re-
sponses to a stimulus may generalize to other
stimuli that were not present during the original
learning situation but that resemble the original
stimulus in some way. For example, a pigeon that
has been trained to peck at a picture of a circle
may also peck at a slightly oval figure. But if you
wanted to train the bird to discriminate between
the two shapes, you would present both the circle
and the oval, giving reinforcers whenever the bird
pecked at the circle and withholding reinforcers
when it pecked at the oval. Eventually, stimulus
discrimination would occur. Pigeons, in fact, have
learned to make some extraordinary discrimina-
tions. They have learned to discriminate between
two paintings by different artists, such as Vincent
Van Gogh and Marc Chagall (Watanabe, 2001).
And then, when presented with a new pair of
extinction The weaken-
ing and eventual disap-
pearance of a learned
response; in operant con-
ditioning, it occurs when
a response is no longer
followed by a reinforcer.
Light
Bar
Food tray
Water
Light
Bar
Food tray
Water
FigURE 9.6 The Skinner Box
When a rat in a Skinner box presses a bar, a food pellet or drop of water is automatically released.
The photo shows Skinner training one of his subjects.