Chapter 1 What Is Psychology? 23
correlation is a numerical measure of the strength
of the relationship between two things. The things
may be events, scores, or anything else that can
be recorded and tallied. In psychological studies,
such things are called variables because they can
vary in quantifiable ways. Height, weight, age,
income, IQ scores, number of items recalled on
a memory test, number of smiles in a given time
period—anything that can be measured, rated, or
scored can serve as a variable.
A positive correlation means that high values
of one variable are associated with high values of
the other, and that low values of one variable are
associated with low values of the other:
Experimental Variables
of behavior or experience
that can be measured or
described by a numeric
scale.
positive correlation
An association between
increases in one variable
and increases in another,
or between decreases in
one and decreases in the
other.
Recite & Review
Recite: Say aloud to yourself or a study partner everything you can recall about representative
samples, descriptive methods, case studies, observational studies, psychological testing, and sur-
veys. See if you remember each method’s strengths and weaknesses.
Review: Next, go back and reread this section.
Now take this Quick Quiz:
A. Which descriptive method would be most appropriate for studying each of the following
topics? (They have all been investigated by psychologists.)
- Ways in which the games of boys differ from those of girls
- Changes in attitudes toward nuclear disarmament after a TV
movie about nuclear holocaust - The math skills of children in the United States versus Japan
- Physiological changes that occur when people watch violent
movies - The development of a male infant who was reared as a female
after his penis was^ accidentally burned off during a routine
surgery
Study and Review at mypsychlab
validityB. a5. c4. e3. d2. b1. A.
a. case study
b. naturalistic
observation
c. laboratory
observation
d. survey
e. test
B. Professor Flummox gives her new test of aptitude for studying psychology to her psychology
students at the start of the year. At the end of the year, she finds that those who did well on
the test averaged only a C in the course. The test lacks __________.
Answers:
You are about to learn...
• what it means to say that two things, such
as grades and TV watching, are “negatively”
correlated.
• whether a positive correlation between TV
watching and hyperactivity means that too
much TV makes kids hyperactive.
Correlational Studies:
looking for relationships
In descriptive research, psychologists often want
to know whether two phenomena are related
and, if so, how strongly. Are students’ grade-point
averages related to the number of hours they
spend watching TV shows, playing video games,
or texting? To find out, a psychologist would do a
correlational study.
Measuring Correlations
LO 1.13, LO 1.14
The word correlation is often used as a syn-
onym for “relationship.” Technically, however, a
correlational study A
descriptive study that
looks for a consistent
relationship between two
phenomena.
correlation A measure
of how strongly two vari-
ables are related to each
other.
Variable X Variable Y
Positive Correlation:
The higher X is,
the higher Y is.
Height and weight are positively correlated;
so are IQ scores and school grades. Rarely is a