Get Started with Google
Understanding Google Search Results
When you perform a search on Google the results are split into two categories: Paid and Organic results. Paid results can be thought of
more like adverts, with their position on the results page determined by how much the advertiser has paid. The organic results are those
which are most relevant, respected or popular for your search term.
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Google has the ability to search through billions of pages to supply
you with the most relevant results for any search you desire. Google
has different versions for different countries and, while they all work in
basically the same way, by using the version for your home country you
can be sure of both local and international results.
Improving Your
Google Searches
Google Search
Searching with Google is easy! You simply enter your
search term, e.g. “cupcake recipes”, on the Google page
for your country and click the search button. Google
will then display the results of the search in order of
relevance. There are, however, several ways to refine and
target your search for even better results.1 Search Options 2 Paid Results 3 Organic Results