2020-03-01 Ivy League Enjoy English

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ubble wrap is a packing material made from sheets of plastic that are filled with air

bubbles. The air bubbles protect fragile

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items during shipping, making bubble wrap

and similar products popular for transporting

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everything from dishes to electronics. But it

had a very unusual start.

%XEEOHZUDSZDVLQYHQWHGLQE\WZRHQJLQHHUVZKR¿UVWWULHGWRVHOOLWDVDstylish

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variety of wallpaper. After that didn t work out, they tried to market

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their invention as

insulation

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for homes and greenhouses

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. This also failed.

The invention only took off

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thanks to computer giant IBM. When IBM started shipping

computers which were very expensive and very fragile they needed something to protect

the equipment

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. Bubble wrap was a much better alternative

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to anything else on the market,

so IBM started packing its computers in the material. More companies soon followed suit

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,

and bubble wrap became the packing material of choice

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for decades.

2020 / 4 / 23

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