CHAPTER 7
Special Telephone Techniques
Failure is the only opportunity to begin again, only
this time more wisely.
—Unknown Author
FSBO Fact
In 2006, just 12 percent of sellers chose the FSBO
route, down from 13 percent the previous year, accord-
ing to NAR’s 2006 statistics. This number is down from
about 20 percent in 1987.
SOURCE: National Association of Realtors®,
Profile of Home Buyers & Sellers,2006.
In this chapter we will cover some useful tips and many
special techniques you can employ when dealing with
FSBOs by phone, including:
- Communicating effectively
- Handling objections