Servicing Your Listingsested in my listing on Grace Street. The property is easy to
show, when can we get you in?” This is a great sign of
things to come for the technology involved in the real es-
tate industry. Utilize this information and really impress
your sellers.
Sending Mass E-Mail Flyers
A mass e-mail flyer is a digital advertisement of your
listing for sale that is e-mailed to virtually every agent in
your surrounding area with an e-mail address. How does
it work? Well, there are two ways of doing it.
1.Subscribe to an e-flyer service.E-flyer services will
give you the basic templates for constructing your
flyer. Then all you do is submit the flyer over the
Internet, pay a one-time or monthly fee, and it
will be e-mailed to virtually every agent in your
region. These can be annoying if you receive them
in your inbox every day. In a way they lose their
personal touch once it becomes a mass mailer. For
some E-flyer resources see Appendix A.
2.Make your own e-flyer.You can create your own
e-flyers and e-mail them out yourself. It takes time
but you can make them more specific to agents
who work in the area of the property. Making
your own e-flyers also comes across as more per-
sonal, giving you better odds that the agent will
open the e-mail instead of sending it to the junk
box.