Building a Referral BaseAsk for Referrals
When you contact your past clients make sure you ask
for referrals. Don’t be shy. Mail them extra business cards
with a letter and include a Post-it Note that says, “Pass
these out to people you know of that are buying or sell-
ing.” When you get a referral from one of your clients,
send them a gift. Reward them for their thoughtfulness
and you’ll receive more referrals in return.
Make Them Proud
If you want your past clients to refer you to their
friends and family, they’ll have to be sure that you won’t
make them look foolish. Give them a reason to refer you.
If they are confident that you’ll exceed their friends or
family’s expectations then they’ll take pride in referring
you. Providing the best service requires that you possess
these qualities:
- Energy.Be packed with positive energy. This will
show that you have passion for your career. - Action.Get the job done. This involves staying on
top of the transaction and updating the sellers with
major milestones. Prove to the seller that you are
always available simply by answering your phone
every time they call you. Give your seller updates
often. And always show that you are up for the job,
whatever that job may demand from you. - Quality.Quality is achieved by hard work. Many
sellers want an aggressive, hard-working agent.