The Real Estate Agent\'s Guide to FSBOs - Make Big Money Prospecting For Sale By Owner Properties

CHAPTER 2

Understanding What It Takes

Remember, you only have to succeed the last time.

—Brian Tracy

FSBO Fact

Eighty-five percent of buyers said they were very sat-

isfied with all aspects of their real estate agent’s knowl-

edge and expertise of the purchase process, and 82

percent were very satisfied with their agent’s knowl-

edge of the real estate market.

SOURCE: National Association of Realtors®,

Profile of Home Buyers and Sellers,2005.

In order for you to understand what it takes to be a suc-
cessful agent, you’ll need the energy and motivation to
take yourself to the next level. Just keep in mind that there
is no such thing as a born salesperson. Anyonecan sell real
estate. Anyonecan be successful at selling real estate. But