- Organize the cells as shown in Figure 5-4. Fit five
templates on a page. - Save the file and print out one copy to use for
making additional copies. Then organize these
templates on a traditional clipboard or 3-ring
binder.
How to Use the FSBO Journal Template
You can organize the cells of the FSBO Journal template
to your specific liking. Before calling your FSBOs, run new
phone numbers against the numbers on your FSBO Num-
ber Check. Then input numbers that are unique into your
FSBO Journal. Fill in the templates as best you can with
the information given on the newspaper ad, signs, or other
sources. When you start calling your FSBOs, use the tem-
plates to guide you through some of the questioning. If
there are any blank fields, use these as a basis for asking
the sellers questions, and then fill in as much important in-
formation as they will give you over the phone. Include
memorable conversation topics in the “Remarks” section
so you can bring them up when you make your next calls.
That way, they will easily remember who you are. Always
record a call-back date so you’ll know whether you’re call-
ing them on time or if it’s still too soon. Right after speak-
ing with sellers, mark their potential to list. You can cross
off the ones that have either sold or have already listed
with an agent. But DO NOTcross off anyonewho says
they don’t want to work with an agent. You must keep
calling everyone until they list, sell, or die... no excep-
tions to the rule! You may have to keep calling some
The Real Estate Agent’s Guide to FSBOs