Academic Writing for International Students of Business

(Frankie) #1

Answers: Part 4


4.1 Case Studies


1 Using case studies


A case study has the advantage of providing a concrete experience/example.


The disadvantage is that it is limited in place and time.


Topics Case studies
Improving crop yields in semi-deserts Using solar power to operate irrigation
pumps in Ethiopia
Encouraging entrepreneurship in Africa A Moroccan scheme for subsidising new
business start-ups
Improving recycling rates in large cities The Berlin experiment: increasing public
participation in collecting and sorting
waste
The impact of the housing market on The effect of the 2008 property crash
the wider economy on Spanish banking
Approaches to motivation in the A study of a French supermarket
service sector training programme
Making health care more cost-effective Using the internet to reduce visits to the
doctor in Dublin

2 Model case study


Additional answers are possible here


(a) Store layouts match Chinese apartments
Products linked to New Year celebrations

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