PC Magazine - USA (2019-06)

(Antfer) #1

No Likes or Comments?


Photo App VSCO Has Been


Doing It for Years BY ADAM SMITH


A


t its F8 developer conference, Facebook announced that Instagram is
testing a system in which likes are hidden and can be seen only by the
account holder. “We want people to worry a little bit less about how
many likes they’re getting on Instagram and spend a bit more time connecting
with the people they care about,” said Instagram chief Adam Mosseri.

This might seem like a novel approach, but rival photo-sharing app VSCO has
been doing it for some time. All uploaded images are devoid of likes or
comments, a move intended to help young artists express their creativity
without criticism or social pressure, according to VSCO’s VP of Product,
Allison Swope.

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