Women's Health - USA (2019-06)

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1

START WITH A

CLEAN FACE

Wear ing makeup can

skew your coloring, so

head to the store with

#NoMakeup or w ipe off

a section for more true-

to-tone swatches.

2

FIND YOUR (SUN)

LIGHT

Natural light will give you

the best color accuracy,

say s m a keup a r t i st Nick

Barose. So stand near a

window if possible. If not,

swatch (more on that lat-

er), then step outside for a

closer look. Even better,

t a ke home a sa mple a nd

try it in a few spaces.

3

DISCOVER YOUR

UNDERTONE

“Look at the veins on the

inside of your wrist,” says

Oquendo. If they’re blue,

you r sk i n i s c o ol-tone d.

Are they more green?

You’re warm-toned. If it’s

hard to tell, chances are

you r sk i n i s neut r a l.

“Knowing your under-

tone will help narrow

down your shade

choices,” he says.

4

GO FACE FIRST

“I se e p e ople m a ke t he

common mistakes of test-

ing colors on their hand

or w r i st, but t h i s do e s not

give you accurate results,”

says Thomas. Instead,

swatch a few close match-

es on your lower jawline

or che st. Th i s w i l l help

you find a foundation that

matches not only your

face but also the rest of

your body, so you can

avoid harsh edges.

5

CUSTOMIZE

YOUR SHADE

If you still can’t decide

(or you’re at a drugstore

with no testers), take

home a lighter and a

darker shade. You can

mix your perfect color

and even adjust it for each

season. If you get home

and realize you missed

the mark, take the prod-

uct back. Most stores

will accept returns, even

on opened products.

score the

perfect shade

COLOR CARE Turns out the tone of your skin not only

dictates your foundation shade but can also affect your skin

concerns. Uoma Beauty (a new brand focusing on inclusivity)

just launched a line of foundations formulated with different

benefits based on shade category—they’ve broken them down

into six “skin kins.” Their Say What?! Foundation ($29 each,

at Ulta) helps treat things like premature aging for fair skin

tones, oil production for olive ones, hyperpigmentation for tan

tones, and dullness for deep gals.

PRIME TIME

The trick to rocking any

foundation regardless of your

skin type: the right primer.

A mattifying one (try Clarins

Instant Poreless, $30, clarinsusa

.com, at right) will help oil-prone

skin achieve a dewy finish.

More on the dry end of the scale but

want a matte look? Start with

a hydrating base, like hyaluronic

acid–infused Cover FX Dewy

Skin Primer ($38, at Ulta).