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FORBES.COM NOVEMBER 20 20FORBESRobert F. Smith told me something a few months ago
that stuck: The coronavirus, he said, had in some ways
been “a blessing.” Specifically, it had forced upon every-
one in America time to slow down, to listen, to think.
That helped explain the countrywide urgency follow-
ing George Floyd’s killing and other racial injustices:
Given this unrequested gift of time, millions of Ameri-
cans could see the obvious in ways they previously
couldn’t. National reflection spurred national action.
Progress requires that business play a leading role.
Examples abound on our fourth annual Just 100 list
(page 63), which shows that even big-box retailers
like Target (page 61) have embraced the benefits of
the proverbial rising tide that lifts all boats.
As a voice for progress throughout our history,
Forbes is also taking action. Our qualitative curated
packages, such as the 30 Under 30, look like America.
To supplement our quantitative “counting” lists that
don’t, we’ve created entirely new franchises, most
notably the Self-Made Women package (page 112),
which has become an annual reader favorite.
Heading into 2021, we’re committed to doing more.
First, we’re going to expand the scope of our coverage
itself. Forbes is synonymous with success, and we’re
increasingly going to highlight those who are on their
way: The Next 1000. (Nominations are now open at
forbes.com/next-1000-nominations.) We’ll devote an
issue to Inclusive Capitalism that will focus on systemic
change—an extension of our call for a Greater Capitalism
to generate permanent solutions to seemingly intractable
inequities. And we’re bolstering For(bes) the Culture, the
grassroots Black and Brown community that emerged
from the 30 Under 30 family. More staff and more con-
tent, serving thousands of members of what’s becoming
the preeminent professional community of its kind.
What I love about all these initiatives is that
they’re authentic to Forbes and what we stand for.
Political gridlock and dysfunction underscore the need
for all of us to hold ourselves to a higher standard,
identify positive action right now—and then execute.SIDELINESNovember 2020 • Volume 203 | Number 5—RANDALL LANE, CHIEF CONTENT OFFICERA Time for Action CHAIRMAN AND EDITOR-IN-CHIEF: STEVE FORBES; CEO AND PRESIDENT: MICHAEL FEDERLE
EDITORIAL
RANDALL LANE, Chief Content Officer
Director, Editorial Operations: Caroline Howard; Executive Editors: Luisa Kroll, Kerry Lauerman, Michael Noer
Assistant Managing Editors: Rashaad Lambert (Culture & Community), Janet Novack, Michael Ozanian, Jennifer Rooney, Matt Schifrin, Jessica Bohrer (Editorial Counsel), Kerry A. Dolan, Brett Knight, Rob LaFranco,
Michael Solomon
Senior Editors:Bogaisky, Abram Brown, Dawn Chmielewski, John Dobosz, Amy Feldman, Martin Giles, Christopher Helman, Susan Adams, Maneet Ahuja, Dan Alexander, Kurt Badenhausen, Steven Bertoni, Jeremy
Alex Knapp, Alex Konrad, Alan Ohnsman, Zack O’Malley Greenburg, Susan Radlauer (Research), Tina Russo McCarthy, Nathan Vardi, Merrill Vaughn
Deputy Editors:Popkin, Glenda Toma, Halah Touryalai, Vicky Valet, Jennifer Wang, Taesik Yoon; Colleen Curry, Steven Ehrlich, Iain Martin, Andrea Murphy, Chase Peterson-Withorn, Helen A.S. Associate Editors: Thomas
Brewster, Michael del Castillo, Antoine Gara, Julius Juenemann, Maggie McGrath, Marty Swant, Isabel Togoh, Alexandra Wilson
Staff WJeffrey Kauflin, Noah Kirsch, Chloe Sorvino, Kristin Stoller, Michela Tindera, Ruth Umoh, William Yakowicz riters: Angel Au-Yeung, Madeline Berg, Jason Bisnoff, Lauren Debter, David Jeans, Katie Jennings,
Reporters: Cuccinello, Elizabeth Daffin, David Dawkins, Brianne Garrett, Sarah Hansen, Sergei Klebnikov, Tanya Klich, Justin Conklin, Katherine Love (Managers, Editorial Operations); Jack Brewster, Deniz Çam, Hayley
Matthew Perez, Jonathan Ponciano, Carlie Porterfield, Rachel Sandler, Christina Settimi, Ariel Shapiro, Giacomo Tognini, Lisette Voytko
Assistant Editors: Melton, Sofia Lotto Persio, Leah Rosenbaum, Alexandra Sternlicht, Kristin Tablang, Samantha Todd, Hank Tucker Elisabeth Brier, Kenrick Cai, Abigail Freeman, Eliza Haverstock, Christian Kreznar, Monica
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Video: Ferrier, Marc Gomes, Nick Graham, Riley Hallaway, Matthew Kang, Kieran Krug-Meadows, Chad McClymonds, Tim Pierson (Director); Greg Andersson, Leah Bottone, Meghan Christensen, Ivan Clow, Travis Collins, Julia
Juliet Muir, Bernard Osei, Jonathan Palmer, Brian Petchers, Morgan Sun, Kirsten Taggart
SALES AND MARKETING
JESSICA SIBLEY, Chief Revenue Officer
Ad Sales:Marissa Brown, Jeremy Campbell, Shae Carroll, Seema Chaudhari, Julie Chisar, Ruth Chute-Manning, Alexandra Manni Arango, Maria Aiza Contro, Aaron Andrews, Julia Aziz, Jake Bell, Jessica Blitzer, Leann Bonanno,
Cohn, Jennifer Cooke, Jennifer Crowe, Sarah Curry, Hannah Davidson, Leigh Day, Sean Downey, Emilie Errante, Taylor Felgenhauer, Olivia Gelade, Louisa Goujon, Janett Haas, Shauna Haras, Megan Hennessey, Matthew
Herrmann, William Hosinski, Victoria Kreher, Martina Landeka, Jordan Loredo, Brian McLeod, Tara Michaels, Leah Monroe, Bianca Olivas, Akshay Patel, Ryan Queler, Paul Reiss, Melanie Ruderman, Jesse Silberfein, Abbey
Smith, Rebecca Taroon, William Thompson (SVP), Laura Villaraut, Kyle Vinansky, Elliot Vinzon, Adam Wallitt, Alex Wood, Casey Zonfrilli
Brand Strategy/Marketing/Partnerships:Aquino, Kate Bishop, Erika Burho, Nicholas Lynn Schlesinger (Chief Marketing Officer); Gaston Alegre, Rachel Clunn, James Colistra, Danielle Collins, Connor Davis, Krystle Davis,
William Delehanty, Samantha Evans, Erica Ferraro, Moira Forbes (EVP, ForbesWomen), Kristine Francisco, Ross Gagnon, Cara Gilmartin, Sahara Gipson, Ashley Grado, Julie McGovern, Adelaide Hill, Olivia Hine, Merryl Holland,
Amani Hussain, Kari Jones, Nicolette Jones, Nicole Lamastra, Juliana Longo, Brian Lee, Douglas Lopenzina, Erika Maguire, Scott McGrath, James Mentzinger, Sophia Minassian, Antonio Morales, Sade Muhammad, Alexis Murillo,
Morgan O’Hare, Romy Oltuski, Zehava Pasternak, Jahcelyne Patton, Jennifer Ramos, Allison Rickert, Claire Robinson, Joshua Robinson, Danielle Rubino, Claire Ryan, Peter Sarnoff, Andrey Slivka, Allyson Souza, Kara Stiles, Ashka -
Thaker, Rashaad Denzel Toney, Meenal Vamburkar, Jason Webster, Janet Yin
Digital Revenue Operations:Lisa Chiobi, Andrew Dizon, Rachel Goroff, Lauren Gurnee, Victor Lee, Emily Lewis, Nicole Lewitinn, Kelly Mui, Rebeca Solorzano (SVP), Alyson Williams (SVP); Ashley Alexander, Sergiu Bucur,
Melis Ocal, Casey Riordan, Steven Song, Jacqueline Subramaniam
ForbesLive: Gray, Kayla Jennings-Rivera, Nicole Kerno, Susan Kessler, Jessica Lantz, Michael Martin, Sydney Melin, Menaka Sherry Phillips (SVP); Jessica Charles, Chardia Christophe, Alex Engel, Madie Federle, Julieanna
Menon, Jimmy Okuszka, Mary Margaret Soderquist, Elizabeth Strozier, Shelby Tompkins, Blair Walther
DIGITAL
NINA GOULD, Chief Product Officer; VADIM SUPITSKIY, Chief Technology Officer
Product:Hanshaw, Erica Ho, Mike Medric, Martin Navarrete, Dayne Richards, Grant Tunkel, Katie Ward, Mila Wentrys Ebony Shears; Terrence Agbi, Jennifer Bruno, Youssef Drihmi, David Feldman, Nina Foroutan, Kelly
Corporate Tech:Adaze Idehen-Amadasun, Julia Kim Peter Hahm; Jiten Bhojwani, Christopher Frank, Justin Harris, Joshua Hartzog,
Design: Dan Revitte; Sara Amato, Andres Jauregui, Joy Hwang, Adrienne Michalski
E-Commerce: Emily Jackson; Cory Baldwin, Madeline Kaufman
Engineering:Chris DeLeon, Mudit Dhawan, Philip Diaz, Stephen Dotz, Gustavo Faria, Jae Kyung Ha, Benjamin Harrigan, William Anderson; Adrian Ali, Ken Barney, Don Cao, Igor Carrasco, Brian Chamberlain, Kay Chan,
Isabelle Ingato, Daryl Kang, Yanella Lopez, Marissa Orea, Drew Overcash, Sungmin Park, Sameer Patwardhan, Mads Pedersen, Joseph Pietruch, Totaram Ramrattan, Ronak Ray, Charles Rea, Rodney Rodriguez, Kyle Rogers,
Aaron Romel, Alexander Shnayderman, Zachery Shuffield, Dmitri Slavinsky, Scott Warner, JD Weiner, Forrest Whiting, Raymond Wong, Heath Woodson, Boris Yakubchik
Business Intelligence: Simmons, Gregory Spitz, Sukanya Tiwatne David Johnson; Matthew Haensly, Evelyn Kanu, Alexi Potter, Robert Salgado, Kelsey
CORPORATE
Finance/Operations: Cassano, Rosa Colon, Chelsea Deluca, Mike Deochand, Cindy Eng, Nancy Garcia, Iris Garcia, Christie Hansen, Giedre Michael York (Chief Financial Officer); Cristina Baluyut, Noemi Baraket, Oneil Brodie, Adele
Kristahn, Christopher Labianca, Nina LaFrance (SVP, Consumer Marketing), Stephanie Lewis, Jaclyn Liu, Christopher Lopiano, Andrea Maniscalco, Natalie Maquiling, Christine Martinez, Paul Motta, Nelson Osegueda, Willie Osegueda,
Amanda Pasquarello, Barbara Passarella, Jeanine Pecoraro, Gary Prasto, Ivette Reyes, Angel Sauri, Diane Schmid, Lisa Serapiglia, William Simmons, Vera Sit, Courtney Stanton, Parag Tolia, Buddy Trocchia, Donald Walsh
Corporate Partnerships:Muszala, Katya Soldak Peter Hung (Senior Liaison, Investment Group); Taha Ahmed, Rich Karlgaard, Matt
Communications:Jocelyn Swift, Christina Vega Matthew Hutchison (Chief Communications Officer); Laura Brusca, Susan Masula,
Human Resources: Ali Intres (SVP); Ashley Abendschoen, Brooke Dunmore, Emanuel Joseph-Bain, Amanda Osit,
Rachel Shapiro
Legal:Josephine Love-Loftin MariaRosa Cartolano (General Counsel); Paul Anderson, Lindsey Datte, Susy Garcia, Nikki Koval,
Forbes Asia: Russell Flannery (Editor) William Adamopoulos (CEO), Justin Doebele (Editor); FORBES CHINA: Sherman Lee (CEO),
Founded in 1917 B.C. Forbes, Editor-in-Chief (1917–54) Malcolm S. Forbes, Editor-in-Chief (1954–90)
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