- EXTENT AND NATURE OF CIRCULATION
Average No. Copies Each Issue During No. Copies of Single Issue Published
Preceding 12 Months Nearest to Filing Date
A. TOTAL NUMBER OF COPIES (NET PRESS run) 981,933 928,075
B. PAID CIRCULATION (1) Mailed Outside-County 749,276 656,943
Paid Subscriptions Stated on PS Form 3541 (Include paid
distribution above nominal rate,
advertiser’s proof copies, and exchange copies)
(2) Mailed In-County Paid Subscriptions Stated on n/a n/a
PS Form 3541 (Include paid
distribution above nominal rate, advertiser’s proof
copies, and exchange copies)
(3) Paid Distribution Outside the Mails Including Sales Through 14,140 10,000
Dealers and Carriers, Street Vendors,
Counter Sales, and Other Paid Distribution Outside USPS®
(4) Paid Distribution by Other Classes of Mail Through the n/a n/a
USPS (e.g., First-Class Mail)
C. TOTAL PAID DISTRIBUTION (Sum of 15b (1), (2), (3), and (4)) 763,415 666,943
D. (1) Free or Nominal Rate 165,591 223,157
Outside-County Copies included on PS Form 3541
(2) Free or Nominal Rate In-County n/a n/a
(^) (3) Free or Nominal Rate Copies Mailed Copies Included on PS Form 3541 n/a n/a
at Other Classes Through the USPS
(^) (4) Free or Nominal Rate Distribution (e.g., First-Class Mail) 8,382 9,231
Outside the Mail (Carriers or other means)
E. TOTAL FREE OR NOMINAL 173,973 232,388
RATE DISTRIBUTION (Sum of 15d (1), (2), (3) and (4))
F. TOTAL DISTRIBUTION (Sum of 15c and 15e) 937,389 899,331
G. COPIES NOT DISTRIBUTED 44,544 28,744
H. TOTAL (SUM OF 15F AND G) 981,933 928,075
I. PERCENT PAID 81.44% 74.16%
(15C DIVIDED BY 15F TIMES 100)
- ELECTRONIC COPY CIRCULATION
A. Requested and Paid Electronic Copies 84,238 84,700
B. Total Requested and Paid Print 847,654 751,643
(^) Electronic Copies (Line 15c) Copies and Requested/Paid
C. Total Requested Copy Distribution 1,021,627 984,031 9
(Line 15f) and Requested/ Paid Electronic Copies
D. Percent Paid and/or Requested Circulation (Both print & 82.97% 76.38%
Electronic Copies
Statement of
Ownership, Management
and Circulation
Publication Title: Popular Mechanics
Publication Number: 0530-3900
Filing Date: October 1, 2020
Issue Frequency: Bi-monthly
Number of Issues Published Annually: 6
Annual Subscription Price: $24.00
300 West 57th Street, New York, NY 10019,
publication and general business offices.
Names and Addresses of Publisher, Editor, and Man-
aging Editor, Publisher: Jack Essig, 300 West 57th
Street, New York, NY 10019, Editor: Bill Strickland,
3939 West Drive, Center Valley, PA 18034, Managing
Editor: Suzanne Perreault, 3939 West Drive, Center
Valley, PA 18034
Owner: Hearst Magazine Media, Inc., 300 West 57th
Street, New York, NY 10019. Stockholder of Hearst
Magazine Media, Inc., is Hearst Communications,
Inc., 300 West 57th Street, New York, NY 10019.
Known Bondholders, Mortgagees, and Other
Security Holders Owning or Holding 1 Percent or
More of Total Amount of Bonds, Mortgages, or
Other Securities: None. 13. Publication Title: Popular
Mechanics 14. Issue Date for Circulation Data Below:
Summer 2020
Publication of Statement of Ownership: If the pub-
lication is a general publication, publication of this
statement is required. Will be printed in the Nov/
Dec 2020 issue of this publication.
- Signature and Title of Editor, Publisher, Business
Manager, or Owner: Jack Essig
I certify that all information furnished on this form
is true and complete. I understand that anyone
who furnishes false or misleading information on
this form or who omits material or information
requested on the form may be subject to criminal
sanctions (including fines and imprisonment) and/or
civil sanctions (including civil penalties).
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