Public Speaking

Chapter

18

This ChapTer Will

help You

• Create introductions
and farewell speeches

• Make announcements

• Understand the role
of special occasion
speaking in creat-
ing and maintaining
cultures

• Give award and nomi-
nation speeches

• Create commemorative
speeches

• Compose an inspira-
tional speech by using
the exemplum pattern

CELEBRATIONS, SOLEMN OCCASIONS, and other events that reaffirm group

values are the settings for special occasion speeches. Some of these speeches

celebrate or honor an event, person, or place. Others commemorate or memo-

rialize significant cultural happenings. Still others inspire or entertain. Special

occasion speeches typically have an integrative function that helps connect

people to one another and to their shared goals.^1 Overall, they reinforce and

maintain the common belief-attitude-value cluster that influences the group’s

behaviors.

This chapter provides guidelines for introductions and farewells, for

announcements, nominations, and awards, for tributes, toasts, and eulogies,

Speaking on Special occasions

Review the

chapter

Learning

Objectives

and Start

with a quick

warm-up

activity.

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