Persuasive Communication - How Audiences Decide. 2nd Edition

(Marvins-Underground-K-12) #1

196 Understanding Rational Decision Making


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265 See n231, Bransford & Johnson (1972).
266 See n36, Mackey & Metz (2009).
267 See n243, Swarts et al. (1980).


See also n59, Cauchard et al. (2010).
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