Persuasive Communication - How Audiences Decide. 2nd Edition

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250 Understanding Intuitive Decision Making


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177 Lowrey, T. M. (1998). The effects of syntactic complexity on advertising persuasiveness. Journal of Con-
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See also n39.
178 Motes, W. H., Hilton, C. B., & Fielden, J. S. (1992). Language, sentence, and structural variations in print
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179 Badger, J. M., Kaminsky, S. E., & Behrend, T. S. (2014). Media richness and information acquisition in
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180 See n110, Chaiken & Eagly (1976).
181 See n11, Simon & Hayes (1976).
182 Bilalić, M., McLeod, P., & Gobet, F. (2010). The mechanism of the einstellung (set) effect a pervasive
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183 Andersen, S. M., Glassman, N. S., Chen, S., & Cole, S. W. (1995). Transference in social perception: The
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184 Fazio, R. H. (1989). On the power and functionality of attitudes: The role of attitude accessibility. In A. R.
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185 Pan, Z., & Kosicki, G. M. (2001). Framing as a strategic action in public deliberation. In S. D. Reese, O. H.
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186 Newman, B. I., & Perloff, R. M. (2004). Political marketing: Theory, research, applications. In L. L. Kaid
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189 See n151, Nisbett & Ross (1980).
190 Heller, R. F., Saltzstein, H. D., & Caspe, W. B. (1992). Heuristics in medical and non-medical decision-
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