363636 ENGINEBUILDERENGINEBUILDERENGINEBUILDERmag.commag.commag.com | AUGUST 2020 | AUGUST 2020 | AUGUST 2020
WANT FRIES
CRANKSHAFT?
WITH THAT
BRENDAN BAKER | TECHNICAL EDITOR
I went to McDonald’s for lunch the other day and ordered a “Bundle Meal” for $3 bucks. I know, I’m cheap, but I didn’t want
to eat that much and pack in extra calories when I’m trying to get down to my winter weight. My diet aside, what caught
my attention was that McDonald’s – and other drive-thru joints that have remained open during the COVID-19 crisis – cut
down their menu options significantly.
Am I the only one who contemplates this stu?
Probably. Nevertheless, I concluded that it must
be because more people are getting takeout,
and it makes it easy to order when there are
fewer options. But it is also easier to have the
ingredients you need on hand from a supply-
side perspective.side perspective.
I know we’ve made the comparison before, I know we’ve made the comparison before,
but engine kits – whether you sell them or buy but engine kits – whether you sell them or buy
them – are like combo meals. You get everything them – are like combo meals. You get everything
you need to ll you up with that #5 – such as
two sh sandwiches, a large order of fries and
a soft drink – for just $5 bucks! What could be
easier?
e same goes for your rotating assemblies.
Do you want fries with that? Of course, you do.
You probably need connecting rods, pistons,
rings, bearings, the whole nine yards! Why not
order a combo meal instead of piecing it out one
item at a time?
36-39 eb.aug20 Crankshafts.indd 36 8/7/20 10:02 AM
Naresh Jariwala