Responsible for overseeing an
end-to-end technology solutions port-
folio across a US$13bn supply chain
of more than 8,000 stores for the
flagship Magenta brand, over 11,500
stores for the Metro brand, as well as
for the build-out of the network itself,
LaValle and his team field the techno-
logical requirements associated with
T-Mobile procurement for external
sales and internal consumption. Highly
experienced both academically and
professionally in his field, LaValle spent
the first 18 years of his career as an
industry consultant, which he credits as
being highly formative, “it’s in my nature
now to look for those big business chal-
lenges, to understand what the outcome
is intended to be and then to find the
technology needed to solve that prob-
lem.” Having spent his career primarily in—
Erik LaValle,
Digital Supply Chain Technology Leader,
T–Mobile“ We want to be able to
do things that no other
company can do on
behalf of our
customers”the retail sector, LaValle admits he was
initially unsure why T-Mobile (a telco)
reached out to him. “It was then that
I learned T-Mobile, in addition to being
a telco, really operates as a retailer for the
customer experience aspect of obtain-
ing devices and accessories. So much of
the customer experience and the brand
promise comes from its supply chain,
and I was very intrigued.” Complimenting
the company’s “great culture”, which
gives employees autonomy, fosters
learning and always offers fun chal-
lenges, LaValle joined in early 2017.130
FEBRUARY 2021T–MOBILE US, INC.$45.0B+
1994
80,000
2019 Revenue in
US dollarsYear founded
Number of
employees