ptg16476052LESSON 21
Designing for the
Mobile Web
In this lesson we will move away from the desktop computer that you
are used to using and look at how your customers are using web pages
on mobile devices. As you learned in Lesson 16, “Using Responsive
Web Design,” more and more people are moving to mobile to consume
Web-based content. And if your designs are stuck in the 20th century—
focused on desktop computers—your customers will find some other site
to visit that better meets their needs.
With everything you’ve learned in this book so far, you could easily
set it down and start building an amazing website. Your site would be
responsive to mobile customers, have beautiful CSS layouts, and be
well designed using the most up-to-date HTML tags and attributes. But
if you continue reading, you will learn the techniques and tricks that the
best Web designers know—the ones that make a site not just good but
amazing.
This lesson covers mobile Web design best practices, including the
following:
n How browsing habits on mobile differ from desktop
n Standards for writing mobile web pages
n How to write for mobile and online customers
n Designing pages and layout for mobile
n Optimizing your content
n Other habits you should get into for mobile web design