Technology - USA (2021-03)

DATORAMA

Salesforce Datorama

enables marketers

to optimise their

marketing budget for

maximum efficiency

and business impact

WRITTEN BY:

JANET BRICE

PRODUCED BY:

TOM VENTURO

M

arketers are always looking at ways

to improve the impact of their

campaigns and drive business

growth which is why they are turning to

Salesforce Datorama.

Created a decade ago by marketing

professionals for marketers seeking to

gain a competitive edge - especially in

today’s commercial landscape shaped by

uncertainty and the Covid-19 pandemic

• Datorama is the leading cloud-based,
  AI-powered marketing intelligence and
  analytics platform for enterprises, agencies
  and publishers.
  Datorama is the only intelligence platform
  that helps marketers connect all of their
  data, uncover deep marketing insights and
  better understand campaign performance.
  With Datorama, marketers can also create,
  distribute and access powerful marketing
  analytics apps with speed and ease.
  “Our goal for the past 10 years is being
  able to help our customers automate
  their data and digital insights to transform
  their business,” said Boaz Ram, Head of
  Technology Partnerships at Datorama.

300 March 2021

Datorama:

AI-powered

marketing

intelligence