DAWN OF SEO: ‘THE WILD WEST’ ERA
In the last decade of the 1900s, the search engine landscape was
highly competitive.
You had your choice of search engines – both human-powered di-
rectories and crawler-based listings – including the likes of AltaVis-
ta, Ask Jeeves, Excite, Infoseek, Lycos, and Yahoo.
In the beginning, the only way to perform any kind of SEO, was
through on-page activities.
20 YEARS OF SEO: A BRIEF HISTORY OF SEARCH ENGINE OPTIMIZATION