CLUB ME
Fuelled by advances in technology, the
one-size-fits-all approach is increasingly
affected by disruption. Why are so many
brands and designers out to achieve the
maximum tailored experience? Although
personalization might meet the precise
preferences of individual customers, it
can also hinder human connection and
threaten privacy. How can designers
use technology to realize multilevel
environments that work in both the
private and public spheres?
The days of sitting in the same chair for 8+ hours are
numbered. Grafeiophobia is a project based on Geoffrey
Pascal’s fear of the desk. His office furniture literally re-
creates the relaxed postures we assume while working in
bed. Each of the three pieces adheres to NASA’s neutral
body posture – or ideal resting position – while still
encouraging movement.
geoffreypascal.com
From illuminated stages and basketball courts to Frame Lab, ASB GlassFloor’s LumiFlex
technology turns floor tiles into customizable television screens. The company is not limited to
flooring, however. Together with artist Marc Gumpinger and entrepreneur Christof Babinsky, ASB
designed Deep Lumen Cube, an immersive installation that utilizes over 800,000 LEDs. The team
hopes to incorporate its visual mastery in public and private spaces worldwide.
asbglassfloor.com
Founded in 2017, Skonne is the source of highly customizable, contemporary products. Its first Infinite
collection is a line of printed carpets. Using the Carpet Creator web app, clients can adjust colour, shape
and pattern to their liking. The result? A technicolour, one-of-a-kind, cut-pile tufted carpet.
skonne.com
‘In a time where
the digital is
permeating our
worlds, our need
for connection and
interaction hasn’t
gone away – it
might actually
be increased’
FRAME LAB KEYNOTE SPEAKER ESTHER BAHNE,
HEAD OF STRATEGY AND INNOVATION AT MINI
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