198 | HOW TO WRITE A BUSINESS PLAN
But each chapter has an extensive
bibliography of more detailed sources,
which readers will find valuable.
• Growing a Business, by Paul Hawken
(Simon & Schuster). This is a well-
reviewed classic on moving beyond
the start-up phase.
• How to Make Your Business Run
Without You, by Susan Carter (Nasus
Publishers). Provides another helpful
approach to growing a small business.
• Free Help From Uncle Sam to Start Your
Own Business (Or Expand the One You
Have), by William Alarid and Gustav
Berle (Puma Publications). Guide to
getting help from many government
agencies. Includes a listing of programs
and which agency to contact.Choosing a Business
If you’re having trouble selecting a business
idea, you’ll be interested in these books:
• 101 Best Businesses to Start, by Russell
Roberts and Philip Lief Group (Double-
day). A comprehensive guide that
includes cost and competitive factors
on 101 businesses.
• Success For Less; 100 Low Cost
Businesses You Can Start Today,
by Robert Adams and Terry Adams
(Entrepreneur Press). This book
contains up-to-date expert information
on current small-business trends and
opportunities.
• 101 Internet Businesses You Can Start
from Home: How to Choose and Build
Your Own Successful eBusiness, by
Susan Sweeney (Maximum Press).
• Ultimate Start Up Directory, by James
Stephenson (McGraw-Hill). This
directory lists 1,3 50 businesses that
entrepreneurs might be interested in
starting.
• The Franchise Ratings Guide: 3,000
Franchisees Expose the Best & Worst
Franchise Opportunities, by Gary
M. Kowalski (iUniverse, Inc.). More
helpful advice on franchising.
• Adams Businesses You Can Start
Almanac, by Richard Wallace (Adams
Media, 200 6). Ideas and choices for
starting a business.
• To Build the Life You Want, Create
the Work You Love: The Spiritual
Dimension of Entrepreneuring, by
Marsha Sinetar (St. Martins). A spiritual
approach to finding satisfaction in your
business.
• Do What You Love and the Money
Will Follow, by Marsha Sinetar (DTP).
I recommend this book, which has
become a cult classic on the relation-
ship between motivation and reward.Finding Money
If you need more help getting your
business idea funded, these books may
provide some good ideas:
• Pratt’s Guide to Venture Capital
Sources (Venture Economics, annual).
The definitive list of venture capital
sources.