214 | HOW TO WRITE A BUSINESS PLAN
Table of Contents
A. Introduction and Request for Funds ........................................................................................ 3
B. My Experience and Background ................................................................................................. 3
C. Resume: Eleanor “Ellie” Buss .......................................................................................................... 5
D. Business Description of Central Personnel Agency.......................................................... 6
E. Central Personnel Agency Marketing Plan ........................................................................... 6
- How I Will Find Qualified Employees ............................................................................ 6
- Competition ............................................................................................................................... 7
- Market Growth .......................................................................................................................... 8
F. Financial Projections ......................................................................................................................... 9 - Introduction ................................................................................................................................ 9
- Loan Security............................................................................................................................... 9
- Profit and Loss and Cash Flow Forecasts ..................................................................... 9
G. Personal Financial Statement: Eleanor “Ellie” Buss .........................................................10
H. Business Risk Analysis ..................................................................................................................... 11 - Partner Problems .................................................................................................................... 11
- Competition ..............................................................................................................................12
- Slow Times..................................................................................................................................12
- Owner’s Ability ........................................................................................................................12
I. Capital Spending Plan .....................................................................................................................13
J. Personal Goals .....................................................................................................................................13
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