166 • 100 GREAT BUSINESS IDEAS
- People gain greater understanding of each issue and the
challenges they face. Being aware of common issues encourages
people to collaborate more. - Listening to someone else’s challenge enables individuals to
sharpen their own thinking and approach.
In practice
- Gather together a group of colleagues, explain the concept
(to provide support and challenge each other’s thinking), and
arrange to meet regularly. - One person keeps time—a speaker should take no more than
ten minutes to explain their challenge. - Ensure that the speaker is heard in silence, without
interruption. - Take it in turns to ask questions and comment. A questioning
approach is particularly effective. - Move on to the next individual and repeat the process.