creating (table), 96 , 136 , 178 , 212
Two-Minute Rule, 162 –67
Goodhart, Charles, 203
Goodhart’s Law, 203
Graham, Paul, 247 –48
greylag geese and supernormal stimuli, 102
Guerrouj, Hicham El, 217 –18, 225
Guns, Germs, and Steel (Diamond), 149 –51
habit contract
Bryan Harris weight loss example, 208 –209
defined, 208
seat belt law example, 207 –208
Thomas Frank alarm example, 210
habit line, 145 –47
habit loop, 49 –51
habits
of avoidance, 191 –92
benefits of, 46 –47, 239
breaking bad habits (table), 97 , 137 , 179 , 213
in the business world, 265
changing your mind-set about, 130 –31
creating good habits (table), 96 , 136 , 178 , 212
downside of, 239 –40
effect on the rest of your day, 160 , 162
eliminating bad habits, 94 –95
as the embodiment of identity, 36 –38
formation of, 44 –46, 145 –47
four-step process of building a habit, 47 –53, 259 –64
“gateway habit,” 163
identity-based, 31 , 39 –40
imitation of others’ habits
the close, 116 –18
the many, 118 –21
the powerful, 121 –22
importance of, 40 –41
outcome-based, 31
and parenting, 267
reframing habits to highlight their benefits, 131 –32
short-term and long-term consequences of, 188 –90
sticking with, 230 –31
suitability for your personality, 221 –22
Two-Minute Rule, 162 –67
using implementation intention to start, 71 –72
Habits Academy, 8
habit shaping, 165 –67