86 How to Sell Yourself
I’ve developed a tech-
nique I call “the
rhythm of eye con-
tact.” It’s a sure-fire
way to connect with
the audience.
Your mouth should
never be moving while
your eyes are looking
down at your text or
notes, when your eyes
are focused on a pro-
jected visual aid, or
when you’re looking at
any inanimate object.
It’s remarkable
how effective you’ll
become when you look
at your audience as
you dramatically de-
liver your idea. In fact,
it’s the reason technol-
ogy has developed the
TelePrompTer. It’s a
device to help a pre-
senter deliver every word directly
to the camera. This is accomplished
because the text of the speech rolls
by on a screen between the speaker
and the camera lens.
The more eye contact, the less
aware the audience is of the text and
the more likely it is to get the mes-
sage.
Remember the four possible
ways to prepare:
- Manuscript.
- Outline.
...or up......or on any inanimate object.Your mouth should never be moving when your
eyes are down...