Social Research Methods: Qualitative and Quantitative Approaches

(Brent) #1

The Need for Measurement
Quantitative and Qualitative
Measurement
The Measurement Process


Reliability and Validity
A Guide to Quantitative Measurement
Scales and Indexes
Conclusion

Qualitative and Quantitative


Measurement


Measurement, in short, is not an end in itself. Its scientific worth can be appreciated
only in an instrumentalist perspective, in which we ask what ends measurement is
intended to serve, what role it is called upon to play in the scientific situation,
what functions it performs in inquiry.
—Abraham Kaplan,The Conduct of Inquiry,p. 171

Who is poor and how much poverty exists? U.S. government officials in the 1960s
answered these questions using the poverty line to measure poverty. New programs were
to provide aid to poor people (for schooling, health care, housing assistance, and so
forth). They began with the idea of being so impoverished that a family was unable to buy
enough food to prevent malnourishment. Studies at the time showed that low-income
people were spending one-third of their income on food. Officials visited grocery stores
and calculated how much low-cost nutritional food for a family would cost and
multiplied the amount by 3 to create a poverty line. Since then, the number has been
adjusted for inflation. When Brady (2003:730) reviewed publications from 1990–2001,
he found that 69.8 percent of poverty studies in the United States used the official
government rate. However, numerous studies found that the official U.S. measure of
poverty has major deficiencies. When the National Research Council examined the
measure in 1995, members declared it outdated and said it should not be retained. The
poverty measure sets an arbitrary income level and “it obscures differences in the extent
of poverty among population groups and across geographic contexts and provides an
inaccurate picture of trends over time” (Brady, 2003:718). It fails to capture the complex
nature of poverty and does not take into account new family situations, new aid
programs, changes in taxes, and new living expenses. Adding to the confusion, we cannot
compare U. S. poverty reduction over time to those in other countries because each
country uses different poverty measures. All of the methodological improvements as to
how we measure poverty would result in counting far more people as being poor, so few
government officials want to change the measure.
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