Social Research Methods: Qualitative and Quantitative Approaches

ANALYSIS OF QUANTITATIVE DATA

FIGURE 1 Coded Data for Three Cases and Codebook

EXCERPT FROM SURVEY QUESTIONNAIRE

Respondent ID ______________ Interviewer Name _________________

Note the Respondent’s Gender: ____ Male ____ Female

1. The first question is about the President of the United States. Do you Strongly Agree, Agree,
   Disagree, Strongly Disagree, or Have No Opinion About the following statement:
   The President of the United States is doing a great job.
   Strongly Agree Agree Disagree Strongly Disagree ____ No Opinion


2. How old are you? ____

EXCERPT OF CODED DATA

Column

0000000001111111111 22222222223333333333444 ... etc. (tens)
12345678901234567890123456789012345678901 2 ... etc. (ones)
01 212736302 182738274 10239 18.82 3947461 ... etc.
02 213334821 124988154 21242 18.21 3984123 ... etc.
03 420123982 113727263 12345 17.36 1487645 ... etc.
etc.
Raw data for first three cases, columns 1 through 42.

EXCERPT FROM CODEBOOK

Column Variable Name Description

1–2 ID Respondent identification number
3BLANK
4 Interviewer Interviewer who collected the data:
1 = Susan
2 = Carlos
3 = Juan
4 = Sophia
5 = Clarence
5 Gender Interviewer report of respondent’s sex
1 = Male, 2 = Female
6 PresJob The President of the United States is
doing a great job.
1 = Strongly Agree
2 = Agree
3 = No Opinion
4 = Disagree
5 = Strongly Disagree
Blank = Missing Information

format (code sheet). Next, enter what is on the

code sheet into a computer line by line.

2. Direct-entry method (including CATI).As
   information is being collected, sit at a computer

keyboard (or similar recording device) while

listening to or observing the information and

enter or have a respondent/participant enter

the information him- or herself. To use the