Social Media Marketing_ 7 books - Charles Edwards

(Budkaster2723) #1

can they trust your company to deliver? Can they be certain that your
company will not disappoint them? Well, you have to convince them that you
can meet their demands. Your convincing power will be reflected through the
promotional videos that you will be sharing. This shows you that the quality
of your videos matters a lot.


If it is services that you are selling, YouTube will give you an excellent
platform to showcase what you have. This is a page where you build
credibility about your brand. You are here to convince your potential
followers that you are the best in the market. Give them advice where
possible. Show them how best they can use the product you are offering.
Ultimately, they will appreciate the convenience that they gain in using your
product.


Get More Subscribers
Another benefit that your business will gain from using YouTube is getting
more subscribers. These are the people that find your videos interesting and
would want to know more about your company. If you keep posting highly
engaging content, you can rest assured that you will have many followers
subscribing to your business channel. Well, this will not happen
automatically without their knowledge. You have to motivate your audience
to subscribe. There should be a call to action message reminding your
audience that they should subscribe after watching the promotional video.


A high subscription rate will mean that your brand is doing well with regards
to your marketing campaign. It will be of great advantage to your business as
your followers will be notified by YouTube about your new posts. Therefore,
you will never worry about informing your audience that there are new
products that you have introduced in the market.


Solve Customer Problems
There is a certainty that there are some customers that might find issues while
dealing with your product. This implies that they would want answers to
solve their problems. Finding these answers conveniently is the only way that
they will be motivated to keep using your brand. So, YouTube gives you the
benefit of answering your customer queries with ease. All you need is quality
tutorial videos. These videos will guide you in ensuring that your customers
solve their problems conveniently.

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