day, and even though we could run the video in our player, it doesn't generate
almost as much advertising as a hit on YouTube." David shared some of his
favorite suggestions. Video Marketing Measures by David Mullings:
- Share the link on YouTube.
- Update your Facebook status (e.g., to claim you post a video).
- Tweet about it. • Send the connection to all interested people.
- Upload a select group of Facebook friends and invite them to post it on their
pages. - Post the video link in suitable groups.
- Post the link or embed the video on relevant message boards. And the secret
sauce: • Upload the video into your Web site's front page. Through Facebook
and Twitter, you can see that David uses any resource at his fingertips to
insert video links, old-fashioned email marketing, and new techniques such
as email blasts. First, let's take a look at the simple techniques. Like so many
other projects, as we go, we'll start and develop to more complex and diverse
approaches.