Before we explore the strategies, it is worth to explore the pros and cons list,
so you are aware of what you’re heading into, what works and what doesn’t.
So, let’s dive into it.
So, what are the types of affiliate marketing you can try? With affiliate
marketing, it is important that you understand the fundamentals of what
makes up affiliate marketing and the difference between programs and
networks. Affiliate programs are individual merchants, whereas networks are
a grouping of merchants under one umbrella.
Affiliate marketing, on the other hand, is basically a relationship between the
affiliate, the merchant and the consumer. As we know, the affiliate is YOU-
the person who promotes a product or service from the merchant in exchange
for a commission. The merchant is the person you partner with - the one with
a business and pays you to help them promote his or her business.
The affiliate works with the merchant on a contractual basis and provides the
merchant with creative data that they can incorporate into their website in
order to promote their product or service. The consumer bit is pretty
straightforward. It is any individual who takes an action after seeing an
advertisement. This action is clicking on affiliate links to make a purchase.
This act is known as a conversion. In any affiliate channel you decide to take,
having an online base- whether a website or a blog, is a good way to start.