Improve Your Watch Time with Longer Videos
This may contradict "keep your openings short" statement, given the fact that
people have short attention spans, however, if your videos are to-the-point
and engaging, the longer duration can actually lead to more watch time,
which will, in turn, enhance your content in the YouTube's algorithm.
Of course, the video should be longer if it makes sense to talk for minutes on
that specific topic. The point still remains that you shouldn’t come as boring
or cause your followers to click away. The rule of a thumb is that videos
between 7 and 15 minutes in length perform the best.