The Millionaire Mindset

(sharon) #1
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Contents

The Ten Realities


6 The Consumer Mindset Has Changed


10 The New Sales & Marketing Model


15 Almost Everything You’ve Learned about Sales and Marketing


Should be Forgotten


22 Traditional Advertising and Marketing No Longer Work


29 They Don’t Care About You


32 You Are Perceived to be the Same (Differentiation)


36 You Are Not Heard Without The Power of Visibility


38 ‘Slick’ is OUT. Credibility is IN


41 How Fast You Close Depends on How Well You Start (Authority)


44 Publishing a Book is The Absolute Best Marketing and Income
Acceleration Tool In This New Economy

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