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So, she contacted our firm and we helped

her instantly and permanently separate herself

from everyone else who does what she does. The

result was staggering for her. She published a

book entitled Protect Yourself - Everything Seniors Need

to Know to Avoid Being Taken Financially. She isn’t

looking to make money from selling books, she

just wanted to position herself as an expert and

an ombudswoman to her target population. How

many financial advisors are authors? Talk about

the power to stand out above the crowd.