Subject Index 577entrepreneurship, defined, 7, 9–12, 28
future entrepreneurship, 4–7, 8
new entrepreneurs, described, 14–15, 16, 17
paradoxes of entrepreneurship, 25–26
purposeful entrepreneurship, 3–4
success, achieving, 27–28
entry barrier paradox of entrepreneurship, 22–23, 25–
26
entry barriers
competitive analysis model, 92, 93, 98–101
legal challenges, 100–101
maturing industries, 138
price cutting, 99–100, 101
retaliatory, 99, 100
structural, 99, 100
entry wedges
customer sponsorship, 120, 121–122
described, 116
franchising, 119, 120
government sponsorship, 120, 123
major wedges, 116–119, 120, 122
minor wedges, 119–123
new product or service, 117, 118, 120
parallel competition, 117–119, 120, 122
parent company sponsorship, 120, 122–123
partial momentum, exploiting, 120–121
environment
fast-food industry, 445–446
negotiation skills, 326–327
environment for entrepreneurship, 70–108
analysis, process for, 73–77
competitive analysis, 91–102
competitor analysis, 102–103, 104
discussion case, 107–108
ecological analysis, 90–91
entrepreneurship, dimensions of, 21, 23, 26
macroeconomic analysis, 83–84
outline and learning objectives, 70
political and governmental analysis, 78–82
retailing trends, 76
schematic of, 71–73
sociodemographic analysis, 87–90
stakeholder analysis, 82–83
summary, key terms, discussion questions, and
exercises, 103, 105–107
technological analysis, 84–87
threats to, and investment, 303, 305
envisioned future, defined, 354
equity
explained, 264
investor market, segmenting, 312
equity financing
financing, sources of, 261, 263
inside equity, 264–265
outside equity, 265–267, 268, 269–270
equity positions
business plans, 173, 197
new venture creation, 439
ERRC (elimination, reduction, raise, creation) grid for
four actions framework, 403
ethics
defined, 21
entrepreneurial, 371–373
evaluation of new venture investor process, 307
The Ewing Marion Kauffman Foundation (Kauffman
Foundation), 83, 302
exchange theory, 324
exclusive right to trade, 413
execution, in six paths framework, 404
executive intelligence, 343
executive summaries
business plans, 162–164, 165–166
new venture creation, 422–423
exit strategy
business plan critique, 177
business plans, 166, 195
franchises, 513–514
network, from, 359–360
new venture creation, 423
expansion financing, 260–261
experience
entrepreneurship, future of, 4
experience curve and pricing, 219
negotiator characteristics, 323
Experimentation Matters (Thomke), 396
extended networks, 360–361
external audience for business plan, 157
external motivations, 359
external people, 52
external performance expectations, 366
externally-stimulated opportunity recognition, 77
failure. See business failure
fairness, 347
familiars as top management team members, 342–343
family life, quality of, 375–376
family limited partnerships, 283
Fast Company, 4
fast-food industry, 442–448
favored purchasing rules, 120, 123
feasibility, perceptions of, 56, 58
Federal Bureau of Investigation, 267
Federal Trade Commission
franchises, 415
pricing, in marketing activities, 221
feedback in strategy evaluation, 146, 147–148
fiduciary boards, 349
field context for creativity, 65
financial agreements, 335–337
financial dimension of entrepreneurial performance,
366, 367, 368–369
financial history in executive summaries, 164
financial management
Internet marketing, 237
venture failure, 254
financial measures of past performance, 367
financial needs, determining, for new ventures, 254–
261, 262
financial performance
balanced scorecard, 366–367
fast-food industry, 451
financial plans